What's New
Your site can now run a full press room. Press releases live at /press alongside your blog and docs — same site, same deploy, same palette. It is a first-class content type, not a collection and not a component.
Releases with their own URL space — a public index, and RSS, Atom and JSON feeds.
Scheduling and embargoes — schedule a release and it goes live on time with nobody at a keyboard. Embargo one and named journalists get their own expiring preview link; the preview is noindex, and the release publishes itself at the lift time.
Media kits — logos, headshots, fact sheets, packaged as one ZIP. Downloads are ungated by default, because a reporter on deadline should not hit a form wall to get your logo.
Press contacts and boilerplates — named people with a region and a beat, and reusable "About us" blocks you write once.
Journalist subscribers — double opt-in, one-click unsubscribe, notified automatically when you publish.
Six one-click templates
You do not have to lay the page out. Six newsroom templates are published in the marketplace — the original one-click Newsroom, plus Minimal, Startup (dark), Startup (light), Agency and Corporate. Every one adopts your own palette, typography and navigation; what differs is the composition.
A freshly applied template shows an empty media kit, and that is deliberate. Earlier versions shipped placeholder assets convincing enough that a live page could advertise files that did not exist. We removed them. A template will never publish an asset you did not upload — add your own under Content, Press, Media kits.
Built to be found, by search engines and by AI
Correct NewsArticle structured data with a dateline on every release. There is no schema.org/PressRelease type, and only 4 of 30 live newsrooms I surveyed emit NewsArticle at all.
Append .md to any release URL for clean Markdown — the format AI crawlers ingest best. Combined with llms.txt, your newsroom is machine-readable.
An agent can run the whole thing
This is the part no newsroom vendor offers. The incumbents are read-only — pr.co's API is explicitly read-only with no webhooks — so none of them can be driven by an agent. Here there are 27 press tools over MCP and a spideriq content press CLI group, so an agent can draft, schedule, embargo, publish and attach media end to end.
Documentation: https://publish.spideriq.ai/docs/building-your-site/newsroom